Brand of girly, elegant and minimalist jewels, Aliita was born from an idea of Cynthia Vilchez Castiglioni. The name of the brand means “important object” in Wayuu, the native language of Guajiros, indigenous located in Zulia-Venezuela, where the founder was born and raised. However, Aliita is also the anagram of Italy, a land particularly dear to the designer, where the entire production of the brand takes place. Aliita’s jewels, made by expert artisans in the heart of Milan’s Jewelry District, present a curated and innovative selection of natural stones, crafted with a particular attention to the environment.